Labubu : The phenomenon Everyone is Talking About

Labubu is Breaking The Internet With its Cute Faces And Cute Clothes. You must be living under a Rock If You Haven't Heard About Labubu Dolls. The Wide-Eyed- Toys Have Taken Over Social Media. Born a monster, the elf-like creature from Chinese toy maker Pop Mart is now a viral purchase. And it has no dearth of celebrity advocates: Rihanna, Dua Lipa, Kim Kardashian, and Blackpink's Lisa. Ordinary folk are just as obsessed - from Shanghai to London, the long queues to snap up the doll have made headlines, sometimes descending into fights even . The world's fascination with Labubu has almost tripled Pop Mart's profits in the past year - and, according to some, even energised Chinese soft power, which has been bruised by the pandemic and a strained relationship with the West. Meet Labubu. Labubus come in a range of sizes as figurines and plushies, but the most popular come in blind boxes (more on that below) and are beloved among young adults and considered a popular fa...